Maximise Conversions Across ALL Channels with Messaging that Connects and Converts

I make words workout as hard as your customers do with AOV amplifying and LTV maximising sequences for health and fitness e-commerce brands. Let’s transform casual browsers into dedicated buyers and give your conversion metrics a healthy shot in the arm.

Bio (Not My Life Story)

I previously worked with Blueprint, a fast-growing longevity and biomarker brand, helping to turn a wave of new attention from a Netflix documentary launch into lasting, compounding growth.Over just a few months, we:
+ Grew the email list by over 30% in 2 months, through sign-up form optimisations, while maintaining strong engagement
+ Lifted revenue per recipient by more than 40% through targeted email/SMS segmentation
+ Doubled the share of total email revenue coming from automation, building a strong, reliable revenue stream for the brand.
At the same time, I was helping lifecycle and brand copy efforts for a premium 9-figure sleep technology company. Over the course of a year, I helped:+ Double email and SMS revenue, including 3x'ing YoY revenue for the first sale period I wrote copy for
+ Grow email/SMS contribution to total company revenue from 13% to 17%.
As the brand has matured, I have expanded into website, app, and social media copywriting — helping unify messaging across every customer touchpoint.I specialise in building high-converting, brand-cohesive customer journeys across email, SMS, and owned channels. I love working with brands that think long-term.Shoot me an email at ben@thomascopy.org and let’s chat.

Portfolio (No Stealing)

Take a look at how I've tuned up multi-channel messaging for health and fitness companies looking to beef up their bottom line.

Testimonials

Word in health circles is that my emails keep health and fitness enthusiasts engaged and even inspire them to become lifelong buyers.

Don't be scared to reach out: ben@thomascopy.org